Last week, another outage of a large cloud provider hit the news, and the many companies using their services were impacted. This time it was Amazon Web Services, as their S3 service in the US-East region has been down for almost 4 hours, impacting so many other cloud services that are relying on this object storage technology. What impacted me, however, had been the reactions of other IT people around and the couch architects all over the world.